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Category Archives: social media

Hyperlocal Marketing Series #4: Social Media

November 5, 2016 | No Comments | Posted by: Stephen Benny

Attracting local customers through social media In recent years, social media has entered the zeitgeist of marketing. It has become imperative to have an online presence as a means of exposing customers to valuable information about businesses. Social media can be a way to inform, comment, advertise and promote. The best part? It’s free to […]

Video: How We Used Social Media at Last Year’s TRANSACT14

April 2, 2015 | No Comments | Posted by: Stephen Benny

Merrell Sheehan (@Merrell) interviews Brendan Bowers (@BowersCLE) about how Electronic Merchant Systems incorporated social media into last year’s TRANSACT14 conference in Las Vegas. During Electronic Transaction Association’s annual conference, EMS used Instagram, Twitter and Facebook to share pictures and video of conference attendees sitting in the ems+ 458 Ferrari driver’s seat that was at the […]

I am Still Charmed by my Meerkat

March 20, 2015 | No Comments | Posted by: Stephen Benny

Written By Merrell Sheehan / @Merrell My Meerkat stood me up yesterday, but I am still enamored with her. No, not the type of meerkat that endeared the hearts of children in the Madagascar movies, but rather this geek’s new bright shiny object that is the hot new mobile app called Meerkat. . @MasterCard‘s proof […]