If you’re a food truck owner, you know the meaning of the words “hard work”. When you’re the owner, employee, manager, and accountant of your food truck, the day can become overwhelming very quickly. You’re up early creating the daily menu and prepping ingredients, getting the truck gassed up and ready to go, and finding that perfect parking spot for the lunch rush. It’s a lot to handle, but with the right tools you can manage your business with ease, and focus on the fun stuff – food!
Mobile Tools for Your Mobile Business
There are nearly endless mobile options available to help you run your business, some of which won’t cost you a dime! Let’s explore some of the most cost-effective solutions to help you run your business.
1. Make sure hungry customers can find you.
You probably don’t park in the same spot every day. It’ll be pretty tough to make money if your customers don’t know where to find you. To build customer loyalty and encourage frequent visits, start by setting up a free business listing on Google. Keep your profile up to date with your location so customers can easily search for and find your truck!
2. Use social media to connect with customers.
You can also use social media to post photos of the day’s delectability and encourage followers to come visit you. Instagram is an especially effective platform for this, because studies show that consumers age 18-35 spend the equivalent of 5 entire days (120 hours) a year browsing food images on Instagram. Make sure your food is one of the options they’re browsing!
3. Encourage happy diners to leave a review.
It is also important to focus on positive reviews. Many of your potential customers will search for your truck on review sites such as Yelp or Google to see what other consumers have to say about your food. In fact, research shows that 91% of consumers trust online reviews as much as they trust a personal recommendation. Encourage happy customers to leave 5-star reviews!
4. Process payments and manage your business.
It’s pretty uncommon for people to carry cash nowadays. To make sure you get paid, and don’t scare any potential customers away, you’ll need a way to process credit card payments. Luckily, we happen to be mobile payment processing experts. With our mobile payment processing solution, EMSplus®, you’ll never have to worry about how to get paid again!
Simple, Secure, and Scalable Payment Processing
EMSplus® is the simplest and most cost-effective mobile payment solution for any business, but especially mobile ones like yours! Through EMSplus®, you have four easy options for accepting payments.
1. The EMSplus® App
Download the App to your iOS or Android device and start accepting payments. With the ability to email receipts, accept tips, manage inventory, and securely store customer data, this is the only mobile payment app you’ll ever need.
2. The Mobile Swiper
Simply plug the Mobile Swiper into the headphone jack of your phone or tablet, and start swiping cards! We offer no hidden fees of any kind and the lowest possible swipe rate (2.25% per swipe or 3.5% + 15 cents per manual entry).
3. The All-in-One Reader
Take your business to the next level with this card reader that accepts EMV chip, Apple Pay, NFC, and swipe payments. The All-in-One Reader is incredibly adaptable and offers exceptional, long-lasting battery performance. Perfect for your mobile business!
4. The Lightning Swiper
No headphone jack? No problem! The Lightning Swiper is compatible with newer iOS devices, so you can keep on swiping. Just like our other devices, this new swiper encrypts all card data for maximum security.
All of our mobile solutions securely accept and encrypt your customers’ credit card information, so you can rest assured that everyone who visits your truck is protected. Plus, if you ever have a question or concern, our Customer Support team is here for you 24/7/365. Any hour of any day, give us a call or send an email and we’ll answer right away.
If you’re ready to take your business to the next level with a mobile payment solution, contact us today!